What gets built.
Six things, and the questions that decide which one you actually need. Every one of them starts with the same discovery call.
Web platforms
Public sites, catalogues and storefronts that do one specific job.
- A site structure built around what a visitor is trying to do, not around your org chart
- Content you can edit without calling us
- Search and AI-assistant visibility built in from the first commit, not bolted on
Internal software and SaaS
The tool your team runs the day on — usually replacing three spreadsheets and a group chat.
- The workflow map from discovery, turned into screens in the order the work happens
- Roles and approvals that match who actually signs things off
- The awkward exceptions, because the exceptions are the business
Customer portals
So your customers can check a status themselves instead of emailing to ask.
- Sign-in, and a view of only what that customer should see
- The three or four things they currently phone about
- Notifications that are useful rather than constant
Automation and integrations
Making the systems you already pay for talk to each other, so nobody retypes anything.
- Finding the copy-paste steps someone does every morning
- Connecting the tools that hold each half of the data
- Failing loudly, so a broken sync is noticed the same day
Mobile apps
For when the work happens away from a desk and a website will not do.
- One codebase across both stores
- Working offline where the job actually needs it
- Store submission, and the parts of that process nobody warns you about
AI where it genuinely helps
Usually reading messy input. Rarely the thing on the pitch deck.
- Pulling structure out of documents, emails and free text people already send you
- Drafting the repetitive writing a person then approves
- A clear boundary around what it is allowed to decide on its own
The questions buyers actually ask.
What does a project cost?
We do not publish price bands, because the honest answer is that the number depends on scope that does not exist yet. What we can tell you is what moves it: the number of distinct user roles, how many approval paths the business really has, whether we have to integrate with systems you already run, and how much of your existing data needs untangling before it is usable. After a discovery call we give you a written range and what sits inside it, before you commit to anything.
How long does it take?
Discovery is usually about a week from first call to a written workflow map. After that, we work in small releases so you are looking at working software early rather than waiting for one delivery at the end. We give you a timeline with the scope, once we know what is being built — quoting a duration before that is guessing, and a guess you plan around is worse than no number.
Do you work with businesses outside India?
Yes. That is most of our work. BrainTriangle is based in Surat, India, and builds for small and mid-sized businesses in the US, UK, Canada, Australia and the UAE. Discovery happens over video, and we overlap with US and UK working hours.
What if I do not know what I need?
That is the normal case, and it is a better starting point than a finished specification. You describe how the business runs and what is slowing it down; working out what should be built is the part you are hiring us for. If the answer turns out to be that you do not need custom software, we will say so.
Who owns the code?
You do. You get the repository, the deployment, and the accounts everything runs on, in your name. There is no licence to keep paying and nothing that stops another developer picking it up. We would rather you stay because the work is good than because leaving is difficult.
What happens after launch?
Launch is when the real requirements show up, so we expect a period of adjustment rather than treating it as the end. After that you can keep us on for ongoing changes, call us when something needs doing, or take it in-house. All three are fine, and we will hand over properly in the third case.
How small a project will you take?
Small is fine. Some of the most useful work is removing one manual step that someone does forty times a week. What we avoid is a large build for a process nobody has mapped yet — that is how the software you already dislike got made.
Not sure which of these you need?
Then you are in the normal position, and it is the one we prefer. Describe the business and what is slowing it down. Working out what to build is the part you would be hiring us for.